Paid ads · fresh creative · customer follow-up
Get your ad creative, Meta or Google campaigns and customer emails handled together. Work directly with Piotr to bring in new customers and give existing ones a reason to return.
Ongoing support: £2,000/month plus ad spend
A focused £500 project is available as a smaller first step.
Acquire
Reach people ready to buy
Retain
Bring good customers back
Selected commercial results
Selected examples from Piotr’s advertising, email and business growth work. Each result describes its own campaign or project.
Meta · purchase campaign
14.50xMeta reported £14.50 in attributed purchase value for each £1 spent on this selected ad set, from 1 to 22 April 2026.
This screenshot shows an individual result. It does not show overall account profitability, advertising spend or the split between new and existing customers.
Open the original screenshot
Meta Ads Manager · 1–22 April 2026 · results vary by account
Email · promotional campaign
£50k+A selected promotional campaign from Piotr’s email marketing work. Audience size, the offer and the existing customer relationship all affect what an email can generate.
Career result · promotional email campaignBrand growth · ecommerce
7 figuresExperience across the decisions that make growth possible: advertising, launches, creative, email and the customer journey.
Career experience · ecommerce growthThe work covered email campaigns and customer follow-up across a five-clinic business. Sixteen campaigns were delivered in one month. Average clickers per campaign increased by 19%; separate tracking recorded 634 interactions, including 311 booking or consultation interactions.
Measured honestly: the system tracked interactions, not completed appointments or revenue.
Automations, email flows and campaigns built across ecommerce and appointment-led businesses to recover more value from existing audiences.
The benefit: less dependence on constantly paying to reach a completely new customer.
From the idea to the finished work
You should be able to see how the work supports the sale. Here is the thinking behind the three parts of the service.
Product demonstrations, founder stories, customer questions and useful comparisons become distinct creative ideas to test.
Your part: share product knowledge, approve the work and help arrange access for filming.
Connect the message, offer and destination. Compare the cost and quality of the resulting purchases or enquiries before deciding what deserves more spend.
Your part: share margin, sales and capacity information so decisions reflect the business.
Choose the most useful customer journey first, such as abandoned checkout, new enquiries or customer reactivation, and build the messages around it.
Your part: provide access to your customer platform and handle replies or bookings.
Want to see work relevant to your business? Ask when you get in touch and we can talk through suitable examples together.
Built around how customers buy
Acquire the right customer, turn interest into revenue and give that customer a reason to return.
Appointment-led
For aesthetics, advanced skin, dental, private health, wellness and other premium appointment businesses.
Repeat-purchase ecommerce
For beauty, wellness, fashion and other proven products with enough margin and repeat-purchase potential.
What you get
Bring in more of the right customers, keep your advertising fresh and stop letting warm enquiries or previous buyers go cold.
per month
advertising spend paid separately
Choose one priority offer using margin, capacity, stock and customer value, before putting more money behind it.
Run one primary paid channel with fresh concepts, copy, video and imagery created to give the campaign more ways to win.
Build the most valuable lead, booking, reactivation or post-purchase follow-up, based on where customers currently disappear.
Use bookings, purchases and returning-customer data to decide what to change, stop or scale next.
Prefer a smaller first step? Start with a focused £500 diagnosis and creative test.
Plan for the whole investment: £6,000 in service fees across the initial 90 days, plus advertising spend. The scope and any applicable VAT are confirmed in your written quote before you commit.
Getting started
The sequence below is the working plan. Launch dates depend on access, approvals and the production agreed for your business.
Review your offer, margins, current marketing and customer journey. Agree the priority, access needed and how success will be measured.
Develop the first creative ideas, arrange production, prepare the campaign and build the priority follow-up journey. You approve the work before launch.
Review early campaign evidence alongside sales or enquiry quality. Agree what to change, what to keep testing and what needs attention elsewhere in the business.
Get more from the investment
The strongest results start with a proven offer, healthy economics and a team that can respond when customers arrive.
Check your fit
Senior thinking, hands-on delivery
The same person looks at the commercial problem, creates the work, manages the campaigns and decides what should happen next.
That means fewer handovers, faster learning and creative decisions made with the campaign data in view.
Piotr’s experience spans ecommerce, aesthetics, hospitality, fashion and beauty, including paid media, launches, email systems, content and customer journeys. He has also completed the ABM Effective Business Mentoring course and takes part in Help to Grow.
Looking for one-to-one business mentoring? Explore the private mentoring engagement.
Useful questions
Clear scope, sensible expectations and no surprise extras.
Send your website and the main issue you want help with. Piotr will reply to clarify the situation and agree the next step. An initial conversation is free. Any paid review, production or ongoing work is quoted and agreed before it starts.
You will need to provide access, explain the offer and economics, approve creative, and share what happens to enquiries or sales. Filming may also need you or your team. We agree those responsibilities and approval deadlines in the scope so you know what to set aside.
Campaigns run in your business accounts, with access granted for management. Advertising spend is paid directly to the platform. Access, finished assets and handover arrangements are documented in the agreement before work begins.
The package includes creative development and one priority follow-up journey. Before you sign, the scope specifies the number and formats of assets, filming time, revisions and messages for your business. Daily social posting, unlimited production and a full email campaign calendar are not included.
Yes, where a focused diagnosis and creative test will answer a useful question. We agree the question, deliverables, timetable and any separate media spend before you pay. There is no automatic move into a retainer.
We review the evidence and discuss whether to continue, change the scope or finish. Renewal, notice and payment terms are set out in the agreement before the initial engagement starts.
No. The service suits established ecommerce and appointment businesses where better creative, advertising and follow-up can work together. The first conversation checks whether your problem, budget and the work needed are a fit.
The core engagement includes one primary paid channel, chosen around the buying journey. Managing Meta and Google simultaneously adds £500 per month and needs enough media budget to support both properly.
For appointment-led businesses, a useful starting range is normally £1,500 to £3,000 per month. For ecommerce, the starting point is normally at least £3,000. The actual recommendation depends on economics, geography, data and the cost of learning.
For suitable North East appointment-led clients, a focused monthly session is included in the defined scope. Ecommerce production depends on products, location and the creative plan. Models, influencers and large production days are quoted separately.
No. Advertising interacts with the offer, price, sales process, capacity, stock and customer experience. The agreed work and transparent decision-making are guaranteed, but a commercial outcome shaped by factors outside the campaigns is not.
Crunchy Ads is based in the North East of England. Campaign management and email work can be handled remotely. Local filming is arranged around your location and the agreed production scope; travel outside the agreed area is quoted separately.
Talk through your business
Send your website and the main thing you want to improve. We will look at whether the service fits and agree a useful next step. The initial conversation is free, with no obligation to book paid work.
